Posted by: danreich | October 8, 2008

Building a farm, planting a tree.

Runaway Productions, LLC

You can teach someone how to pick an apple from a tree or you can teach someone how to plant an apple tree.

I planted an apple tree about 3 years ago, when I started a college marketing company called Runaway Productions. Although my personal and direct involvement was extensive, educational and rewarding, the greatest reward came thereafter. I had recent conversations with its new owners, and they are now generating more revenue, breaking new ground, and expanding the original business model.

It may be easy to build something for the short term and for self serving purposes. That in itself may be rewarding. But when you can build something and watch it grow even after you’ve left, you can really experience a much deeper sense of gratification and accomplishment.

Try it. What’s the worst that can happen?

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